brief  pinpoint digital influencers in a specific market that fits the Jaguar persona to participate in a brand activation

client jaguar canada

in partnership with spark 44

role influencer curation

Jaguar is for people who dare, outperform, and create.

As part of this brand activation, Jaguar wanted to work with an online influencer to take their followers behind the scenes as they experience the powerful and agile Jaguar F-TYPE.

campaign objectives

Increase awareness of Jaguar F-TYPE’s performance capabilities.

Increase awareness of the Jaguar Brand.

Create assets of Jaguar F-TYPE showcasing its capabilities as a true Jaguar sports car.

selected captures